I'm not going to lie, when I first came across this Orange Tennis Club Ad I thought it was an endorsement for Tropicana juice as their TV spots usually feature an animated orange. But after conquering my ADD and sitting through the 46-second commercial, I realized it was an ad for a gym, which made it that much more clever.
The Orange Tennis Club Ad is quite witty as it promotes their name in the most literal sense, though I suppose it would be pretty easy to create a smart ad like that if you had a color in your company's title. Unfortunately though, the Orange Tennis Club Ad didn't make me want to join their gym--it just made me crave a glass of Tropicana.
Stats for Fruity Fitness Promos
Trending: Older & Mild
Research: 3,012 clicks in 323 w
Interest: > 3 minutes
Concept: Orange Tennis Club Ad
Related: 23 examples / 18 photos
Segment: Neutral, 18-35
Comparison Set: 9 similar articles, including: fruit tattoos: natural light labelling eliminate fruit stickers, square fruit, and ultra edible fruit.
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