ONE of a TEE is an extremely cool streetwear company from Stockholm, Sweden that offers you the chance to have a unique t-shirt that no one else in the world will own. ONE of a TEE operates an online store that gives customers five different options when ordering a tee. The "one-in-a-million" option guarantees that they will "never sell more than one tee per one million inhabitants in the world." You also have the choice of being the only one in your city, country, continent or even the world with your special shirt. Now that is what I call real uniqueness!
ONE of a TEE was created by brothers David and Jacob von Corswant. They assure you that they have created "a database that makes it impossible to sell two identical tees in your chosen geographical region."
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Concept: ONE Of A TEE
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Segment: Neutral, 18-35
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