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The Old Curiosity Shop Puts Out Awesome Modern Shoes

By: Robyn Currie - Published: Mar 26, 2010   Updated: Jun 20 2011 • References: curiosityuk and hypebeast
Hot diggity, someone went ahead and pressed the 'awesome' button when they made these beauties. The Old Curiosity Shop is bringing back some much needed style.

With their almost revolutionary Catmando collection, which features brogue punching and way cool lacing, the line features both boots and low rise shoes. The Old Curiosity Shop collection is done in both leather and suede, giving each shoe a tonal look.

Implications - Consumers have an intense yearning to return to a simpler time. This stems from emotions of fear and uncertainty about what the future will hold. Companies can leverage nostalgia as a powerful motivating force to drive consumer retail purchases and forge a deeper connection with them.