They came out with a teaser earlier in the year, now we get to see what the real deal is. The Obey and Levi’s Clothing merger is a hotly awaited launch.
Taking Obey’s street cred and adding in Levi’s long-standing history of quality products and proven market appeal, the clothing produced is epic. The Obey and Levi’s Clothing not only feature t-shirts, but there are also denim jackets, knit shirts and jeans. So basically, this is the best clothing launch ever.
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Segment: Males, 18-35
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Street Cred Denim
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