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Billboard Freevertising Edit
Northland Pro's Gratis Giveaway

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Billboard Freevertising
Northland Pro's Gratis Giveaway
Billboard Freevertising - Northland Pro's Gratis Giveaway (GALLERY) 2
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Billboard Freevertising - Northland Pro's Gratis Giveaway (GALLERY)
Northland Pro's Gratis Giveaway
 Published: Nov 26, 08
 Views: 4,135

Austrian outdoor outfitter company Northland Professional has the right idea to get potential customers excited about their accessories. They’ve outfitted 50 billboards with a picture of a nude and shivering man and affixed 20 items on each billboard.

Passersby are free to pluck the outdoor accessories right from the billboard and take them home, free of charge. Northland Professionals plans to replenish each billboard’s supply of free schwag every other day.

The campaign will cost Northland Professionals €35,000, and it will run through the end of November in the city of Ganz.

References:  northland-pro, springwise

Filed In:  billboards,  fashion,  marketing,  publicity stunts,  world






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FOUR WAYS TO REACT: vote, favorite, add more examples of Billboard Freevertising or comment about Northland Pro's Gratis Giveaway.

Favorited by Sam A on Nov 26, 08
Favorited by Ariana Shaw on Nov 26, 08

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