Gamer Sneaker Sets
The Nike Playstation Pack has two shoes: the 'Move' Huarache Trainer and the 'Killzone' SFB boot. I'm not the hugest fan of boots, but these 'Killzone' skinned kicks are undeniably cool. Check out the pack for yourself in the gallery above.
Implications - Consumers are looking for products that will help to express their personalities. Items that contain a unique detail are attractive to those who want to differentiate themselves from the pack. Companies trying to increase their appeal on the market could focus on this.