Star

The Nike '21st C. Windrunner V' Makes It Easy to Spot Stars

By: Vivian Lau - Published: • References: nikeinc & fastcodesign
The Nike '21st C. Windrunner V' is a high-class jacket that will elevate American winners further into the spotlight.

Bronze, Silver or Gold winners from the United States of America will don these flashy jackets when ascending the podium. The reflective material will only make these stars sparkle more as photographers and paparazzi snap thousands of pictures. It will look as if fireworks were going off around the athlete -- and the best part is that it will not matter how high they place.

This strategic tactic by America is an ingenious way to recognize Team USA in a way that is different than any other country. Uniforms and suits are no longer solely used to help competitors look pretty -- how will they evolve in another four years? Stats for Reflective Olympic Winner Apparel Trending: Older & Warm
Traction: 3,673 clicks in 118 w
Interest: 1.9 minutes
Concept: Nike 21st C. Windrunner V
Related: 107 examples / 82 photos
Segment: Neutral, 12-55+
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