Mary Design Presents Interesting Headgear

By: Olivia Chow - Published: May 14, 2012 • References: & trendland
When I think of newspaper hats, a three-cornered pre-school design comes to mind, but Mary Design at the Minas Trend Preview in Belo Horizonte, Brazil, replaced this association with sophisticated, intricate and well-constructed headpieces.

One hat is the cloche popularized by flappers complete with an oversized feather. Another recalls the rings of Saturn orbiting the model's head. My favorite is an African-styled hat that has massive discs sliced into it, a structure fit for Lady Gaga.

To architect these accessories a refined paper mache technique is used to preserve the finely layered print, which is actually legible upon close examination. Recycling the paper fits into the sustainability theme of the Minas Trend Preview. This Brazilian designer found a new way to use the popular paper product. Stats for Newspaper Couture Trending: Older & Buzzing
Research: 34,971 clicks in 210 w
Interest: 2.4 minutes
Concept: Newspaper Hat Fashion Minas1
Related: 101 examples / 78 photos
Segment: Neutral, 18-35
Comparison Set: 37 similar articles, including: contemporary cowgirl captures, 45 fierce fedoras, and fashion worship editorials.