Rainbow Serpentine Neckwear
The necklace would the perfect gift for someone else or for yourself. The necklace works great in the summer with either African or Aztec prints.
Implications - With the economic downturn over, consumers are feeling less and less anxious overall. This new emotional state has led consumers to the overwhelming desire to express themselves through bright and bold aesthetic choices. Companies looking to capitalize on this opportunity should create products and experiences that reflect the customer's desire to stand out and be seen.