In an effort to promote reading in the villages of Basilicata, Antonio La Cava created this charming mobile library. La Cava used to be a teacher, so this is a subject that is very dear to him. His book-wielding truck has been decorated to look like a little blue house with a red roof and a chimney.
The side of this library on wheels is covered in locked glass doors, which reveal rows upon rows of books. La Cava drives into various village squares on a weekly basis, and alerts children of his arrival by playing the organ. This theatrical approach to promoting reading among children is extremely clever. La Cava uses his cartoonishly decorated vehicle and music to draw attention to his extensive library, and then encourages children to peruse his shelves until something catches their eye.
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Concept: Mobile Library
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Charming Mobile Libraries
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