Dangerously Seductive Denim
Featured in the ad campaign are models Sean O'Pry and Jay Chou among several others. The dynamic group sports different ensembles, including double denim. Be sure to check out the gallery for more images from the Mjeans Fall/Winter 2010 Ad Campaign.
Implications - A sensual element attracts more customers to a product. Consumers are looking for more than just practical items when they make purchases. Companies trying to attract more shoppers could focus on this desire for a sexual element in their items.