These Mister Iron Gym Ads Project Three Athletic Aspirations

By: Amelia Roblin - Published: Sep 5, 2011 • References: adsoftheworld
No everybody works out for the same reason, so it would be a mistake to market a fitness center to a single group if the institute is interested in an even demographic. To cover three bases, these Mister Iron Gym ads all appeal to different types.

Firstly, the viewer is presented with an antique marble statue of Aphrodite, embodying the classical and timeless image of beauty. This print is directed at prospective female clients. The second features a photo of a tank and suggests the idea of power and strength that could be targeted towards men and women alike. The last of the Mister Iron Gym ads by the JAM advertising agency pictures a solid excavated rock, communicating a Herculean muscularity. Stats for Symbolic Fitness PSAs Trending: Older & Mild
Research: 8,237 clicks in 246 w
Interest: 4 minutes
Concept: Mister Iron Gym Ads
Related: 52 examples / 40 photos
Segment: Males, 18-35
Comparison Set: 19 similar articles, including: punched remedy advertising, incapacitating accessory campaigns, and georgian musician marketing.