F’real Reveals a New Mint Choc Chip Milkshake Flavor
Mickey Phoon — May 5, 2023 — Lifestyle
References: talkingretail
F'real has unveiled its latest blend-it-yourself Mint Choc Chip milkshake flavor. Gemma Briant, marketing manager at F'real, said: "We're confident that Mint Choc Chip will be another smash hit for F'retailers and consumers, as it has been heavily requested on social media, and has already proved hugely popular across the pond, as one of the top five best-selling flavors."
The release of the Mint Choc Chip milkshake by F'real derives from the success of its predecessor, the Bubblegum flavor milkshake. The exclusive milkshake flavor will be available for a limited time starting in May. The Mint Choc Chip milkshake will also come with new packaging and fresh blender artwork, and will be priced at 3.50 GBP.
Image Credit: F'real
The release of the Mint Choc Chip milkshake by F'real derives from the success of its predecessor, the Bubblegum flavor milkshake. The exclusive milkshake flavor will be available for a limited time starting in May. The Mint Choc Chip milkshake will also come with new packaging and fresh blender artwork, and will be priced at 3.50 GBP.
Image Credit: F'real
Trend Themes
1. Customizable Milkshakes - F'real's blend-it-yourself milkshake line presents a disruptive innovation opportunity for food and beverage companies to offer customizable and interactive experiences for their customers.
2. Limited-time Offerings - The launch of the Mint Choc Chip milkshake as a limited-time offering could be a disruptive innovation opportunity for retail and fast-food industries to test new flavors and gather customer feedback before introducing them as permanent items.
3. Social Media Demands - Consumer demand for the Mint Choc Chip milkshake on social media demonstrates the potential for brands to leverage social media platforms as a tool for product development and customer research.
Industry Implications
1. Fast-food and Quick Service Restaurants - F'real's blend-it-yourself milkshake line and its latest limited-time offering of the Mint Choc Chip flavor present a disruptive innovation opportunity for fast-food and quick-service restaurants to offer unique and customizable beverages to customers.
2. Food and Beverage Retail - The release of the new Mint Choc Chip milkshake flavor by F'real presents a disruptive innovation opportunity for food and beverage retail companies to offer exclusive and seasonal flavors to customers, generating buzz and driving sales.
3. Social Media Marketing - The success of F'real's Mint Choc Chip milkshake flavor on social media creates a disruptive innovation opportunity for marketing and advertising agencies to use social media listening tools to gain insights into consumer demands and preferences, and leverage this data to inform product development and marketing strategies.
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