Milus has introduced new cufflinks, and they aren't for the timid. The 'Kama Sutra Butterfly' cufflinks portray just that, a man and woman in the kama sutra 'butterfly' position.
The Milus cufflinks also feature an image of a butterfly, and rotate like a watch. In 18K gold, it's a design that is sure to spark some conversation.
Implications - Products like this appeal to wealthy consumers with money to spare and a mischievous sense of humor. These kinds of customers are often intrigued by status symbols, and naughty luxurious products speak to that objective while also being unusually noteworthy. Companies hoping to entice this wealthier group of people will definitely want to embrace the idea of unique and/or unusual designs in order to appeal to this sensibility.
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