Merrill+Forbes' New Line Blends Modern Style with Supreme Functionality

By: Riley von Niessen - Sep 29, 2016
References: merrillandforbes &
Merrill+Forbes, a contemporary men's fashion brand that's based in New York, manages to seamlessly infuse modern life wear style into technical constructions.

It does this by utilizing lightweight and breathable materials -- which it then complements with minimalist graphics and patterns. While the the majority of each piece is taken up mainly by a singular color, Merrill+Forbes supplies a bit of contrast by adding in bands of a different material or simple sans serif slogans.

This, paired with the reflective material that some of the apparel is made from, gives the collection a futuristic aesthetic that speaks to a theme of strength and speed simultaneously. In particular, Merrill+Forbes is said to have drawn much of its inspiration from cyclists.