The Baro-Iro (rose color) t-shirt shop popped up at the Shibuya Center-Gai McDonald's from June 11 to June 16. The second floor of the building was completely turned into a t-shirt wonderland.
The McDonald's pop-up t-shirt shop sold limited-edition rose-colored shirts in 50 different colors for about $10 apiece. Check out some of McDonald's other viral campaigns below.
Pop-Up T-Shirt Shops
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