Especially perfect for the fall season, Matt Feddersen has captured a warm colorway full of reds, oranges and purples. Of course, stylist Rachel Harris is responsible for pulling the lovely berry shades. The cool blue accents that peek through in the occasional image are really refreshing as well. Feddersen seems to have got it really, really right.
Overall, Matt Feddersen's photoshoot is soft and feminine, complementing the model's poses and expressions beautifully.
Implications - Color-blocking is an example of the the phenomenon of "peacocking." Individuals who do not necessarily have the disposable income to sport statement pieces since the credit crunch are now flocking to flamboyant purchases that allow them to still get noticed. The aesthetic rather than the brand name is now reigning supreme.