Mathis Rekowski is a Berlin-based artist whose work has appeared in ads for Volkswagen and in fashion collections. It seems the world can't get enough of his unique blend of street art and digital imagery craftsmanship.
Implications - With the advent of digital media technologies, artists are finding new ways in which to express themselves in the digital realm. Consumers are drawn to these types of artwork because they're entirely different than anything traditional forms of artwork can produce. Corporations may consider the use of digital artwork in advertising campaigns to garner consumer attention.