Paolo Ulian's Design Saves Trees

By: Ayman - Published: Jun 4, 2008 • References: patasign
What a totally brilliant idea! When we light a match stick, we usually use a small portion of the wood while the rest goes to waste.

Italian designer Paolo Ulian came up with this extremely simple, yet utterly innovative, design of a double-sided match that allows the same stick to be used twice and thus cuts wood waste by half.

Ulian even came up with a convenient matchbox design that has two compartments; one for fresh matches and one for half used ones.

Now why didn't someone think of this already? Really!!! Stats for Double Sided Matches Trending: Older & Mild
Research: 9,982 clicks in 411 w
Interest: 2.2 minutes
Concept: Double Sided Matches
Related: 44 examples / 34 photos
Segment: Neutral, 18-55
Comparison Set: 16 similar articles, including: colorful conceptual glassware, top 100 marketing ideas in april, and futuristic sporty sandals.