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'Master Painter of the Universe' by Sander Reijgers Takes on He-Man

By: Marissa Brassfield - Published: Jun 21, 2010   Updated: Jun 20 2011 • References: sanderreijgers.nl and behance.net
I was obsessed with He-Man and She-Ra as a kid, so seeing 'Master Painter of the Universe' by Sander Reijgers made my month. Reijgers hacked retro He-Man toys to turn them into master artists. Battle Cat's legs turn into paint-covered brushes, Prince Adam's sword becomes a Picasso-like paintbrush, and hilarity ensues.

'Master Painter of the Universe' by Sander Reijgers proves that, when hacked, retro toys can achieve immortality.

Implications - One of the best ways a company can create a lasting connection with consumers is by soliciting images of consumers enjoying their products. By featuring these consumers on their website or fanpage, the company shows the various ways a consumer could enjoy its products and also shows that they value consumer opinion and sentiment.