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Noora Abu Eitah
Interactive Movie Theatres - M.A.S.T. Novabell (VIDEO)
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The M.A.S.T. art installation, commissioned by Novabell, is a design by Italian artist Joe Velluto. The Transitive Sensory Living Module consists of many areas for viewers to watch the film as they are sitting, laying on the floor, hanging from a pole or leaning against a wall. The Italian artist is trying to get the viewer to explore the boundaries of space and reality by allowing them to come in contact with them in the theater.
 The sensory experiment urges participants to evoke an alternative understanding of their surroundings via their senses and allows them to be both actors as well as a spectators while their challenge their “aliveness” through M.A.S.T.
(dvice)Source: bornrich.org Via: dvice |
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