Marvel’s Mashed-Up Towels Have Distinct Japanese Influence

By: Ian Andrew Panganiban - Published: Apr 19, 2013 • References: en.rocketnews24
Clashing two brands together always produces an interesting result, especially if the brand being collaborated with is a company like Marvel Comics.

The comic book company collaborated with Japanese toy and goods manufacturer Ensky to produce these Marvel-themed hand towels. The towels don’t have any particular special features, except the awesome characteristic of having Marvel superheroes such as movie-hit character Ironman and the late, great Spiderman. The towels also feature other characters from the Marvel Universe such as Captain America, Thor and Hulk.

The blending of culture and franchise is an interesting twist in product collaboration that should be explored more often by the comic book industry. Stats for Comic Book-Infused Toiletries Trending: Older & Warm
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Concept: Mashed-up Product
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Segment: Males, 12-55
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