For the January 2011 shoot, the Maryna Linchuk Vogue Germany spread gets sporty in upscale fashions in luxe athletic attire.
Mixing up wintry pieces from the spring collections of Jil Sander, Michael Kors and Prada, this sultry model dresses up in sports bras, cut-out body suits and dazzling ski goggles. The Maryna Linchuk Vogue Germany spread combines active wear with haute couture, giving tomboys a sexy look.
Implications - It is often the case that when combining two unlikely concepts, an amusing, entertaining and fresh idea can be the result. Many consumers find it appealing when two opposites are fused together to create a new experience. Companies and businesses will benefit by taking two dissimilar ideas and incorporating them as one because it will offer a new angle complete with new inspiration.
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Segment: Females, 18-35
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