I never really thought that a prefab home manufacturing firm could branch out into the jewelry business--let alone do it successfully--but Marmol Radziner jewelry has done just that.
Expanding from their booming design and construction firm, they are taking over with their streamlined, almost architectural looking pieces. Marmol Radziner jewelry is made out of bronze, with the finish changing over time depending on the wearer.
Implications - Among some businesses there exists a common misconception that intricate designs are far superior to simpler ones. However, many successful products that favor simple, clean lines and high-quality materials can be perceived as just as valuable and well-designed as those that have more going on visually.
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Concept: Marmol Radziner Jewelry
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Segment: Females, 18-55
Comparison Set: 29 similar articles, including: retro housewife jewelry, beautifully menacing jewelry, and body armor necklaces.
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