Created by Margrette of New Zealand for a private customer, this watch features a staggering 60 diamonds, and a 44mm wide case. This means that the Margrette Baselworld 2010 watch has that much more room on which to carry intricate engravings.
Implications - Consumers are looking for ways to inject some luxury into their lives. Everyday products that offer an element of prestige are appealing to those who desire exclusivity. In order to increase its appeal, a company could focus on this when creating their designs.