Elegant Epicene Ensembles
The Margaret Howell FW11 Campaign offers plenty of cold weather essentials that create dapper and sophisticated styles. With long trench coats, slim-fitting suits, traditional turtlenecks and plenty of cashmere, the brand's new line will keep both men and women toasty warm and looking great. The hats featured in the Margaret Howell FW11 Campaign give it a very Mad Men-like element.
Implications - Consumers will be drawn to those products that will offer them the ability to portray themselves in a sophisticated, mature and elegant. Businesses that offer style-conscious consumers plenty of dapper items to choose from will see favorable returns in today's industry.