The Online Roadkill Database maps out roadkill to raise awareness about the number of animals killed everyday.
In hopes to draw more attention towards this issue, the Online Roadkill Database plans to bring this function into a phone application, accessible by all the smartphone users. Aiming to reach out to a broader audience, this move is definitely one for the better in terms of drawing awareness.
Implications - The Humane Society has estimated that the number of animals that die on American roads per year is at the one million mark. The Federal Highway Administration has stated that many of the accidents involving animals cause damage that adds up to about $8 billion every year.
Stats for Roadkill Phone Apps
Trending: Older & Chilly
Research: 629 clicks in 296 w
Interest: 2.7 minutes
Concept: Maps Roadkills Online
Related: 60 examples / 46 photos
Segment: Males, 18-55
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