Snowballs Underwear Help Male Fertility by Cooling Nether Regions

By: Andrew Sztein - Published: Mar 7, 2013 • References: & mashable
Is there anything more crushing to a guy's psyche than being told that his male fertility is the reason that his little soldiers aren't invading enemy territory and planting their flag? If that analogy was a little too dense, it can be tough on a guy if the reason he can't conceive is because of a problem with his plumbing.

It's with male fertility in mind that Joshua Shoemake came up with Snowballs underwear, possibly the greatest name for any product in the history of products. Shoemake had some problems in the male fertility department himself, and after icing his nether regions, he was able to conceive with his wife.

With his success, also came the idea for underwear that limited the amount of heat going to the genital area, which is a major cause of male fertility problems. The Snowballs underwear design features what Shoemake calls SnowWedges, which are small freezable gel packs that maintain a cool temperature for up to half an hour. Stats for Infertility-Assisting Underpants Trending: Older & Warm
Research: 846 clicks in 168 w
Interest: > 3 minutes
Concept: Male Fertility
Related: 81 examples / 62 photos
Segment: Males, 18-55+
Comparison Set: 30 similar articles, including: 20th century undergarments, anatomically considerate crochet undies, and stink-diffusing boxers.