I love the glorification of opposites in Mackage's Fall 2009 ad campaign. Each image juxtaposes opposing elements, whether it's leather and wool, masculine and feminine or shiny metallics and matte neutrals. The result is a stunning series of photographs that illustrates the inherent harmony and beauty in discord.
Check out the images from the Mackage Fall 2009 ad campaign in the gallery above, and keep clicking for more creative outerwear collections from the Trend Hunter archives.
Stats for Incongruent Outerwear
Trending: Older & Average
Research: 7,577 clicks in 347 w
Interest: 4 minutes
Concept: Incongruent Outerwear
Related: 96 examples / 74 photos
Segment: Females, 18-35
Comparison Set: 35 similar articles, including: 48 crazy and unique coats, jeweled military jackets, and fringed hoodies.
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