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The Lyle & Scott Spring/Summer 2012 Collection is Comfy and Cool

By: Jana Pijak - Published: • References: blog.lyleandscott & thefashionisto
Models Dawid Schaffranke, Joseph Turnbull, Lowell Tautchin and Luka Badnjar star in the latest color-infused Lyle & Scott Spring/Summer 2012 ad campaign. From bold outerwear pieces to fun and quirky prints, this fearless collection features eye-popping bursts of color.

Bright solids, checks and polka dots take center stage in a casually chic advertorial spread that features timeless classics with a contemporary twist. From interchangeable shorts to lightweight windbreakers and jeans in jewel tones, this easy-to-wear brand showcases a marriage of aesthetics and comfort.

A modern take on past favorites, this bold collection is clean cut, comfy and effortlessly elegant with an undeniable sense of sophistication. Infused with a myriad of bright hues and graphic prints, the Lyle & Scott Spring/Summer 2012 ad campaign proves that colorful classics never go out of style. Stats for Colorfully Casual Campaigns Trending: Older & Mild
Traction: 1,242 clicks in 150 w
Interest: 2.2 minutes
Concept: Lyle & Scott Spring/Summer 2012
Related: 101 examples / 78 photos
Segment: Males, 18-55
Comparison Set: 37 similar articles, including: funky headwear photography, interchangable lookbooks, and japanese hipster lookbooks.