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Co-Branded Loaner Cars - Fiat 500 Edition Ferrari (GALLERY)
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Fiat and Ferrari have teamed up for a smart branding ploy. Fiat created the custom-tuned, limited-edition Fiat 500 Edition Ferrari; the 200 red Fiats will only be available at European Ferrari dealerships, where they’ll be given to Ferrari drivers as loaner cars while their own supercars are in the shop. The Fiat 500 received a makeover that would appeal to a Ferrari owner: the loaner car features a specially tuned exhaust system, climate control, electric sunroof, leather interior, upgraded stereo system, fog lights and limited edition kickplate badges. Source: eurotuner Via: carscoop.blogspot |
Design Your Own Ferrari (Update) - One-to-One Personalisation (GALLERY)
A while back, Trend Hunter told you about the Ferrari One to One Scaglietti personalization program which allows customers to choose finishes, colours and accessories for their Italian supercars. Now Ferrari… [More]
Ferrari FXX Evoluzione Unveiled… Wow! (VIDEO)
The Ferrari FXX Evoluzione is a race platform and has not yet been modified for street use. Ferrari “client-test drivers” can take the Evo for some laps around the test track. "The Italian auto brand… [More]
Ferrari 430 Scuderia - Frankfurt Motor Show (VIDEO)
When Ferrari unveils a new model car lovers around the world take notice. The New Ferrari 430 Scuderia was developed with significant from retired Formula One world champion and Ferrari legend Michael… [More]
Fiat has Apple Envy - Wants its Retro Car to be iPod of Autos (GALLERY)
In Europe the Fiat Cinquecento, like the VW Beetle and the Mini, was an icon of the 50’s and 60’s. Eyeing the retro wave and BMW’s success with the Mini, Fiat is betting its future using its past.… [More]
Fiat Cinquecento Strikes Back
Fiat has launched a website to bring back the retro-cool cinquecento spirit. As a tribute to the customization trend visitors are also encouraged to enter the fun design competition with a 5.000 € award… [More]
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