The Lonely Girls Project Displays Irregular Models in Lingerie

By: Jordy E  - Dec 12, 2014
References: lonelylabel & missmoss.co.za
The Lonely Girls Project features the work of photographer Harriet Were. In the photography series, irregular or rather 'normal' models are showcased within the lingerie of Lonely, a clothing line that boasts its will to accommodate varying shapes and sizes.

A series of models are featured in Were's portfolio. Each one displays varying lingerie pieces, including racy red lace bras and more conservative athletic pieces. By working with several styles and cuts, the Lonely brand has diversified its collections.

While the lingerie is appealing all on its own, Lonely's desire to challenge the standard undergarment model is also quite striking. Via enticing photography, the brand is breaking down barriers within the very industry that it caters to, certainly no small feat for the fashionable company.