ADHOC Led the Envisioning of the Les Chocolats De Chloé
Kalin Ned — November 28, 2025 — Art & Design
References: v2com-newswire
The Montreal-based chocolate boutique Les Chocolats De Chloé immediately captures attention with its colorful and whimsical interior design. The concept was developed through a collaboration between the architecture firm ADHOC, maubau studio, Eliova Construction, and Mesure lab.
Les Chocolats De Chloé's interior design is explicitly themed around the artisanal chocolate-making process, with specific architectural elements — such as a modular grid system and a tubular lighting structure — drawing direct inspiration from production steps like molding and enrobing. The space is vibrant and playful as it intends to evoke a sense of childhood wonder. Practical features extend to the modularity of the grid system and the flexible layout for seasonal changes. A glass partition also offers a view into the kitchen.
The aesthetic and functionality of the Les Chocolats De Chloé interior project were recognized at the 18th edition of the Grands Prix du Design 2025.
Image Credit: Vicky Rousseau
Les Chocolats De Chloé's interior design is explicitly themed around the artisanal chocolate-making process, with specific architectural elements — such as a modular grid system and a tubular lighting structure — drawing direct inspiration from production steps like molding and enrobing. The space is vibrant and playful as it intends to evoke a sense of childhood wonder. Practical features extend to the modularity of the grid system and the flexible layout for seasonal changes. A glass partition also offers a view into the kitchen.
The aesthetic and functionality of the Les Chocolats De Chloé interior project were recognized at the 18th edition of the Grands Prix du Design 2025.
Image Credit: Vicky Rousseau
Trend Themes
1. Experiential Retail Design - The whimsical interior of Les Chocolats De Chloé reflects a growing trend where retail spaces provide immersive experiences, offering opportunities to create environments that captivate and engage consumers through thematic storytelling.
2. Modular Store Layouts - The use of a modular grid system in the boutique illustrates an emerging trend in flexible store designs, allowing businesses to adapt spatial configurations to highlight different products or seasonal themes seamlessly.
3. Architectural Storytelling - The playful design elements inspired by the chocolate-making process at Les Chocolats De Chloé represent a trend of using architecture to narrate the brand's story, creating a deeper connection and understanding with customers.
Industry Implications
1. Retail Architecture - The innovative design of Les Chocolats De Chloé's interior showcases how retail architecture is evolving to prioritize customer engagement through creative space planning and thematic designs.
2. Interior Design - This project highlights the interior design industry's shift towards creating versatile and functional spaces that not only appeal aesthetically but are also adaptable to various retail needs.
3. Artisanal Chocolate - Les Chocolats De Chloé embodies a trend in the artisanal chocolate industry where the environment echoes the craftsmanship of the product itself, providing a sensory extension of the brand experience.
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