Landmark Men in Hong Kong Caters Only to Fashionistos

By: Andrew Loh - Published: Oct 13, 2011 • References: landmarkmen & blogs.wsj
Traditionally, women are the ones who dominate the shopping scene; however, in today's appearance-conscious society, that has become a thing of a past, especially with the release of Landmark Men in Hong Kong. Men are becoming more comfortable with embracing their sensitive and feminine side, breeding a population of fashion and style-savvy men.

Following that, the basement area of the prestigious Landmark mall in Hong Kong went through a makeover, in which it was remodeled so to exude a strong masculine aura. The 60,000 square-foot space, dubbed the Landmark Men, is dedicated primarily to menswear, grooming and gadgets. Among the retailers of the guy-oriented mall are Thomas Pink, Gucci and Valentino Men.

Landmark Men by Hong Kong Land is a testament of the great influence exerted by the male demographics on Asia's luxury markets. Stats for Exclusively Masculine Malls Trending: Older & Mild
Research: 720 clicks in 240 w
Interest: 2.3 minutes
Concept: Landmark Men By Hong Kong Land
Related: 98 examples / 75 photos
Segment: Males, 18-55
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