For many people, forgetting to read the morning newspaper can throw off their whole day -- just like these people in the humorous La Provence newspaper ads. If you miss out on reading the morning paper, not only might you feel a little off-kilter, but you could also find yourself in some super sticky situations.
In the La Provence newspaper ads, created by advertising agency Publicis Activ Marseille in France, we see quirky characters caught in embarrassing moments due to missing their morning papers. Jellyfish infesting a beach, having a soccer game cancelled or realizing your taxes were due are all things that the your local newspaper could tell you. Each of these fun fictional scenarios is both relatable and laughable -- proving these La Provence newspaper ads are certainly newsworthy!
Stats for Cheeky Newsprint Campaigns
Trending: Older & Chilly
Research: 1,863 clicks in 260 w
Interest: 4 minutes
Concept: La Provence Newspaper Ads
Related: 73 examples / 56 photos
Segment: Males, 18-55
Comparison Set: 27 similar articles, including: newspaper nails, printing press mani-pedis, and brain-busting newsvertising (update).
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