The Kony virus, text and photos by Adam Deangelis recreate the Internet fad that took the web by storm over the last two months. The Kony obsession was one of the fastest moving viruses to hit the web, and people have loved and criticized this campaign by Invisible Children, with many referring to it as "slacktivism."
The aim of the interactive video by Invisible Children was to broadcast the horrendous actions of one of the world’s worst war criminals. This photo shoot captures the model wearing the popular Kony shirt and bracelets that are symbols of the Invisible Children campaign.
Despite the positive and negative press that this campaign has received, the photographer created an editorial to get people to learn and get involved. Adam DeAngelis is a fashion and music photographer from New York City who is passionate about important causes and this international campaign.
Stats for Viral Activism Photography
Trending: Older & Average
Research: 1,022 clicks in 202 w
Interest: 1.6 minutes
Concept: Kony By Adam Deangelis
Related: 72 examples / 55 photos
Segment: Neutral, 12-35
Comparison Set: 26 similar articles, including: adventurous youth lookbooks, invisibility cloak, and convict-constructed clothing.
Viral Activism Photography
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Adventurous Youth Lookbooks
Supercharged Social Media Activism
Eccentric Tribal Editorials