Mixed martial arts (MMA) is a full contact, combat sport that has found itself in mainstream sports discussions. Made popular by the Ultimate Fighting Championships (UFC), a U.S.-based MMA promotion company, the sport combines unparalleled athleticism and mastery of hundreds of strikes, maneuvers and submissions.
Given their rising popularity, MMA fighters are reaching out to their fans--using any and all means including social media. You could read your favorite fighters' tweets, but that gets messy if you follow a lot of them. A new Twitter-based mixed martial arts site, KnuckleBurger.com, consolidates the hottest stories in Twitterland from any of the three dozen or so MMA-based sites that have sprung up. Knuckle Burger also calculates the most talked about fighters and shows real-time pics posted by MMA-relevant folks (not just fighters, but UFC personalities, ring girls, and other subject experts). In essence, the site combines and organizes Twitter search results to bring you the latest buzz on MMA.
Image sources: Twitter.com|UFC.com|DeathClutch.com|IcemanMMA.com
Stats for Social Media Martial Arts
Trending: Older & Average
Research: 7,266 clicks in 322 w
Interest: 4 minutes
Concept: Twitter Based MMA Site
Related: 64 examples / 49 photos
Segment: Neutral, 18-35
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