The latest Kleenex print campaign is full of creativity. Advertising agency JWT uses colorful artwork that looks textile, very similar to a child's pop-up book. Aside from eye-catching illustrations, Kleenex has come up with an interesting concept.
Kleenex tissue will always have a place in your life, which they make apparent with this ad campaign. Viewers of the Kleenex print campaign will be clutching their tissues whether they're in situations of glory, failure, acceptance or rejection--which is why I always have a box near me.
Stats for Pop-Up Tissue Ads
Trending: Older & Mild
Research: 5,458 clicks in 318 w
Interest: 4 minutes
Concept: Kleenex Print Campaign
Related: 48 examples / 37 photos
Segment: Neutral, 18-35
Comparison Set: 18 similar articles, including: create a custom kleenex box, menthol scented kleenex with custom boxes, and toilet paper gowns.
Pop-Up Tissue Ads
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