Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,222 inspiring examples.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,968 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,968 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,222 cutting edge ideas.

Plant-Based Fried Chicken Releases

'KFC' Has Debuted its 'Beyond Fried Chicken' Across the U.S

— January 6, 2022 — Business
Originally released for a small testing cycle in 2019, the KFC Beyond Fried Chicken products are making a return to the fast-food restaurant's menu as a permanent addition in 2022. Beyond Fried Chicken was tested in 2019 and 2020, with each test being met with incredible success for KFC. Now, KFC believes it has perfected the plant-based chicken recipe, making it a permanent menu addition.

The beyond chicken products at KFC are available in six-piece or 12-piece buckets, or as part of an individual combo. Much like the regular chicken combos at KFC, the Beyond Fried Chicken combo comes with fries, a drink, and a choice of the brand's famous dipping sauces.

It is important to note that, while the Beyond Fried Chicken products themselves do not contain any meat, they are not prepared in a contactless, meat-free kitchen. This means cross-contamination is possible, so KFC has urged devout vegans to take caution. Instead, these plant-based products are targeted at more casual vegetarians or flexitarians.

Image Credit: KFC
Trend Themes
1. Plant-based Fast Food - The success of KFC's Beyond Fried Chicken provides an opportunity for other fast food chains to add plant-based options to their menus and cater to a growing consumer preference for plant-based foods.
2. Cross-contamination Prevention - The caution KFC has advised for the Beyond Fried Chicken orders offers an opportunity for food service industry businesses to consider implementing contactless preparation and kitchen processes to accommodate a wider range of dietary needs.
3. Improved Plant-based Meat - As KFC continues to improve its recipe and other fast food chains follow its lead, plant-based meat options will become more advanced in terms of texture and flavor and offer more options for those seeking to reduce their meat consumption.
Industry Implications
1. Fast Food - Fast food chains have the opportunity to capitalize on the growing trend of plant-based diets by offering more vegetarian and vegan menu options like KFC's Beyond Fried Chicken.
2. Food Service Industry - Food service industry establishments have an opportunity to address a wider range of dietary needs by implementing more stringent measures to prevent cross-contamination and accommodate plant-based diets.
3. Plant-based Meat Industry - Plant-based meat companies have an opportunity to improve the texture and flavor of their products to attract more consumers and compete with traditional meat products as more fast food chains and restaurants begin to offer plant-based options.
5.1
Score
Popularity
Activity
Freshness