Lifeguard Fashion for Awareness Edit

Katharine Hamnett 'Save The Sea' Tee
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Well known for her political t-shirts and ethical business philosophy, British fashion designer Katharine Hamnett has turned to the iconic TV show Baywatch for inspiration in her retro “save the sea” charity range.

Hamnett’s range of organic cotton lifeguard theme t-shirts is a collaboration with the Environmental Justice Foundation to raise awareness of the damage that illegal fishing does to the sea.

“The Environmental Justice Foundation is one of my favourite NGO’s, small but incredibly high profile - gets the job done with unparalleled efficiency, makes the most incredibly effective use of very small budgets and punches weigh above its weight,” said Hamnett.

The T-shirts are available for £40 with all proceeds going directly to the charity.

Check out the gallery for a close up of the designs and some pictures from the Baywatch inspiration.