Ideas
Explore the world's #1 largest database of ideas and innovations, with 464,357 inspiring examples.
Trend Reports
Discover why 1,252 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 317,854 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,252 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 317,854 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,217 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 464,357 cutting edge ideas.

Western-Inspired Rustic Clothes

The New JULIUS Fall/Winter 2018 Collection Boasts Grungy Vibes

— September 28, 2018 — Fashion
The latest JULIUS Fall/Winter 2018 collection delivers a series of Western influences translated through seasonally appropriate apparel for the colder weather approaching. The Tokyo-based fashion label stays away from its usual approach of all-black pieces with a selection of new and bolder color options. Breaking through new grounds, there are hues of bright orange, blue, and some yellow as well. The overall aesthetic of the range is very grungy, with Western sensibilities through its silhouettes.

The lookbook delivers dusty lo-fi visuals, unveiling simplistic carefree pieces that range from militaristic, utilitarian looks to rave wear. Some key items in the new JULIUS Fall/Winter 2018 collection include the leather shearling coat, the cowboy hats, and the thick shirt prints.
Trend Themes
1. Rustic Apparel - Opportunities for brands to explore the Western-inspired aesthetic in seasonal clothing lines, incorporating natural textures and muted color palettes.
2. Colorful Boldness - The use of bright and unconventional colors in traditionally grungy clothing styles presents a potential avenue for daring and boundary-pushing designs.
3. Lo-fi Visuals - A potential trend for fashion photography to emulate the simplistic and dusty look of JULIUS' Fall/Winter 2018 collection's lookbook photoshoot.
Industry Implications
1. Fashion - Brands in the fashion industry can explore and incorporate the rustic Western-inspired trend into their seasonal lines to offer consumers new, on-trend options.
2. Photography - Photographers in the fashion and advertising industries have the opportunity to experiment with lo-fi visuals that emulate the dusty and simplistic aesthetic featured in JULIUS' lookbook photoshoot.
3. Leather Goods - Opportunities for brands to incorporate the Western-inspired aesthetic into leather goods, such as shearling coats and cowboy hats.
1.5
Score
Popularity
Activity
Freshness