At first glance you would never guess these illustrations by artist JT Yean are made out of paper.
JT Yean shows a lot of patience and amazing attention to detail with all of the intricacies that lie within all of these paper pieces. Inspired by spiritual things as well as everyday happenings, the artist shows a great ability to tap into the beauty of life.
Although deeply engaging, the artwork from JT Yean shows a child-like whimsy which may stem from, as the artist puts it themself, still watching "cartoons despite being 23."
Implications - No longer just looking for attractive designs, modern consumers are seeking out ones they can relate to. Products that feature an element of familiarity appeal to shoppers who desire a deeper connection with the purchases they make. Companies could focus on integrating recognizable aspects into all of their items.
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Research: 4,890 clicks in 247 w
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Concept: JT Yean
Related: 122 examples / 94 photos
Segment: Females, 12-35
Comparison Set: 45 similar articles, including: high-fashion hipster drawings, expressive penciled hipsters, and doe-eyed doll illustrations.
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