'Joy & Mario' and WWF Launched a Footwear Campaign to Protect Animals

By: Ady Floyd - Jun 27, 2015
References: worldwildlife.org & joyandmario
Joy & Mario have launched a new a footwear line in collaboration with the WWF to increase wildlife protection. This playful line will release two limited-edition collections inspired by the creatures that the WWF works to protect.

The first collection will feature the silhouette of three species that include a panda, a zebra, a gorilla and a tiger. The second line will focus entirely on the leopard. This line will play with different leopard prints and designs and it will incorporate a paw-printed rubber shoe sole.

The Joy & Mario shoe brand seeks to raise awareness and monetary funds in order to protect wildlife through the help of the WWF. The shoe brand has donated $75,000 to aid the WWF in combating climate change, protecting endangered species and preserving wildlife habitats.