The Jojo Project Shoes Benefits Tree-Nation and Water Project Initiatives

By: Meghan Young - Published: Apr 16, 2011 • References: jojoproject & design-milk
Just like oxygen, food or water, footwear has become a necessary part of living life, so why not let the purchase of one benefit the survival of the other two with the Jojo Project shoes? A simple yet uniquely designed sneaker, the Jojo Project pieces let you choose which project you would like to support when purchasing them online. Your choices include either Tree-Nation or The Water Project.

Conceived and created by Chris and Mat, the Jojo Project shoes were designed by Joachim de Callatay. The design of the shoe was inspired by a trip to South America in which the locals wore singular, light and comfortable shoes.

The Jojo Project shoes are priced at 79 euros each and are available in a few colorways Stats for Lace-Wrapped Footwear Trending: Older & Average
Research: 3,077 clicks in 266 w
Interest: 4 minutes
Concept: Jojo Project Shoes
Related: 66 examples / 51 photos
Segment: Males, 18-55
Comparison Set: 24 similar articles, including: colorful sailing kicks, high-end boat shoes, and biodegradable slip-ons.