Joao Ferreira's talent, however, extends far beyond that one style of illustrations. The Portugal-based artist's portfolio is full of illustrations that include drawn works and digital works in addition to his fantastic watercolor style.
Implications - With society saturated with advanced forms of technology, many advertisements are created digitally. This has created a newfound appreciation for manually-created artforms which promotes the values of patience and hard work. Companies can incorporate manual art in their marketing campaigns to be unique and express their values.