The Jil Sander Spring/Summer 2014 campaign works with superimposed imagery. Photographer David Sims placed images of models Edie Campbell and Ben Waters on top of mismatched pictures, offering up unusual juxtapositions that fit expertly well together despite the unlikely pairings.
Displayed alongside the artistic work of Sims is Jil Sander's current collection. While the entire series is not displayed, Campbell and Waters sported floral patterned two piece suits, silver-hued metallic print purses and button up sweaters lined with plaid prints.
In addition to the superimposed motif, there is palpable 1970s theme that abounds this production. Short crop black hair cuts and faded orange hues speak to the time period and its fashion cues that are continuously relevant.
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Concept: Jil Sander Spring/Summer 2014
Related: 61 examples / 47 photos
Segment: Females, 18-35
Comparison Set: 22 similar articles, including: retro triad fashion campaigns, prim polaroid fashion campaigns, and mod mirrored fashion campaigns.
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