This lingerie-and-swimwear shoot titled 'Jana' by Michael Novoselov ditches the typical poolside or beach shoot in favor of an urban highway. The model lounges on a pool float in the middle lane, seemingly unaware of the perils of rush hour and speeding motorists.
In other shots, the model lounges along a concrete roadside barrier -- perhaps channeling a fashionable hitchhiker or drifter? See more from 'Jana' by Michael Novoselov above.
Implications - One of the most effective ways a company can advertise its product is by featuring sexually charged advertising. The ads immediately generate interest from potential consumers, as well as a controversy-obsessed media, and critics of the ad's content. The kind of attention it creates immediately raises brand awareness.
Stats for Highway Sunbathing
Trending: Older & Average
Research: 7,630 clicks in 289 w
Interest: 4 minutes
Concept: Jana By Michael Novoselov
Related: 109 examples / 84 photos
Segment: Females, 12-35
Comparison Set: 40 similar articles, including: urban addict portraits, leggy urban editorials, and flexible dance photography.
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