Jaime Hayon's the ‘Fantasy Collection' is Dreamy

By: Luisa Amanda Gomes - Published:   Updated: Jun 8 2011 • References: hayonstudio & sweet-station
Jaime Hayon's 'Fantasy Collection' of porcelain, clown-like aliens combines the artistic quality of the Spanish porcelain brand of Lladro and those bright, playful and detailed characteristics that Jaime Hayon brings to his works of art.

There's almost an 'Alice in Wonderland' feel to these cute little figurines. A world of wonder and mystery has been captured in porcelain for any Lladro or Jaime Hayon enthusiast.

Implications - An unusual juxtaposition of two familiar things can be extremely exciting for consumers. The unlikely combination of two different items that fuse very distinct concepts or ideas allow consumers to have a fresh experience. Companies that can provide such sensations for consumers will benefit because they will be attracting individuals who share a variety of interests.

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