I'm not much of a gambler, yet the genius behind the Jackpot Pen is that you don't have to be one to want one.
The Jackpot Pen isn't just something for those who indulge in this particular vice. It appeals to everyone's need to do something pointless when they're supposed to be productive. It's human nature. It's just too bad that you can't really win with the Jackpot Pen. Instead, you'll be out $7.
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Research: 1,394 clicks in 297 w
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Concept: Jackpot Pen
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Segment: Males, 18-55
Comparison Set: 10 similar articles, including: 48 gambling addictions, gambling made easy, and big brand gambling.
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