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The J Brand Sportswear 2012 Collection is a First for the Fashion Label

By: Meghan Young - Published: Sep 5, 2011 • References: jbrandjeans and fabsugar
With the exposure this fashion label has been getting lately thanks to such celebrities as Katie Holmes, Anne Hathaway and, most notably, Catherine, the Duchess of Cambridge, the debut of the J Brand Sportswear 2012 is only a natural progression for the denim brand. Cool, chic and casual, this collection will surely be as well-received as the jeans were.

Comprised of a whopping 140 pieces, the J Brand Sportswear 2012 collection will offer everything from leather jackets and loose tops to sweat pants and slinky skirts. Spearheaded by new design director, Donald Oliver, he says of the line and the customer: "We wanted her to feel relevant, not trendy, not like she’s trying too hard, which is why I think the garments have an ease about them.”